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#ATF: HONDA ALL-NEW CIVIC AFTER 40 YEARS

HONDA
HONDA ALL-NEW CIVIC - RIDE THE DREAM
Honda Malaysia made waves in the automotive industry with the official launch of the highly anticipated 10th Generation Civic.

In developing the ALL-NEW CIVIC which represents one of the most comprehensive and ambitious new-model developments ever undertaken by Honda, the Company's engineers set out to benchmark the Civic against the European premium compact vehicles.

As a result of these efforts, Honda is able to offer a Civic that will be the game-changer in the third smallest segment car (C-segment) in terms of design, dynamic performance, fuel-efficiency, spaciousness, interior quality and safety features - all in a very attractive price package.

HONDA
HONDA ALL-NEW CIVIC LINE UP AT SEPANG INTERNATIONAL GO KART CIRCUIT

Honda Malaysia Managing Director and Chief Executive Officer Katsuto Hayashi said the ALL-NEW CIVIC will be an important model for Honda Malaysia to further provide Joy to its customers.

"Being the No 1 Non-national car brand in 2015, the expectations from our customers have also increased," he said in  a press release.

Katsuto said, Honda sales this year, up to May 2016, puts Honda as the No 2 overall car brand (National and Non-National) with a 14% market share which translates to 30,401 units sold. The sales list can be seen in MotorTrend website.

He added, the company will work harder to constantly achieve customers' satisfaction.

HONDA
TWO BLOGGERS TOOK A NICE PICTURES WITH HONDA ALL-NEW CIVIC AT AMVERTON COVE GOLF AND HOTEL RESORT RECENTLY

With this All-New Civic, Honda Malaysia believes it will have the opportunity to revive the declining the C-segment.

Katsuto added the Civic has sold over 80,000 units in Malaysia since its introduction in 2001.

"We are confident that the ALL-NEW CIVIC will not only live up to its name but also the game-changer in the C-segment with its stylish design, new powertrain and class leading advance features," he said adding the revolutionary All-new Civic had elevated the value of its predecessors and brought a whole new level of refinements and competitiveness to its segment.

Click here to know about the HONDA ALL-NEW CIVIC features.

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